Check how old is your pet in human years using our Pet Age Calculator.
The Nordic pet retail market is witnessing a groundbreaking development as Pet Pawr Group (PPG) merges with Norwegian giant PetXL.
This strategic move positions PPG as the second-largest pet retailer in the region, boasting combined revenues of SEK 1.1 billion (€95.1 million).
About Pet Pawr Group
Headquartered in Stockholm, Pet Pawr Group is known for its expansive range of pet products, prioritizing sustainability and innovation.
With a strong presence in Sweden, PPG has earned a reputation for delivering premium pet care solutions to its growing customer base.
The Merger Details
This partnership integrates PetXL into PPG’s operations while making Karbon Invest, PetXL’s majority owner, the largest stakeholder in PPG.
PetXL’s veterinary services (VetXL) will remain independently owned but maintain close ties with PPG.
This merger sets the stage for operational efficiency, a broader retail footprint, and significant growth in the Nordic pet industry.
